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Employee training videos live or die on one number: how many people watch to the end. Everything else, production value included, is secondary. We build videos for staff audiences the way you would build them if you had to sit through the result yourself.
That means short, specific and grounded in situations your people recognize. A scene where a supervisor gives feedback badly teaches more about feedback than ten minutes of a narrator defining it. We have used that approach for the Manitoba Nurses Union, the Yukon Employees Union, New Gold, LeanBC and UBC Canada District.
Typical use cases: onboarding, systems and process training, policy and conduct, health and safety, leadership and soft skills, and annual refreshers. Production starts at $2,500 and a single video usually takes two to four weeks.
Six employee-facing projects from our portfolio, produced for union members, mining crews, public sector staff and university instructors.
We ask what your staff are currently doing that you want them to stop, and what they should do instead. Then we ask why they are doing it, because the answer is often not ignorance. Training video fixes knowledge gaps. It cannot fix a broken process, and we will tell you which one you have before you spend money on video.
Scripts are built around scenes rather than sections: a moment where the wrong choice gets made, then the same moment done well. We storyboard the whole thing so you can see the characters, the setting and the pacing before animation begins. Your subject matter experts and any union or legal reviewers sign off at this stage, while changes are still cheap.
You receive LMS-ready masters, captions and transcripts, plus short cutdowns you can drop into an all-staff email or a team meeting. Where the video supports a policy rollout, we can supply a facilitator note so managers know what to do with it. Full copyright transfers to you on delivery.

Anyone can make a video about your policy. The hard part is making one a distracted employee finishes on a Tuesday afternoon. Runtime discipline, scenario openings and a visual system that keeps moving are how we get there.

Bias, harassment, conduct and discipline are subjects where the wrong tone does real damage. We have produced this material for unions and public sector employers, and we know how to make it direct without being preachy.

A good employee training video should still be usable in three years. We avoid dated references, on-trend visual gimmicks and named individuals, and we hand over the source assets so a small update does not mean starting again.
Relevance and length, in that order. Employees finish videos that show their job as they actually experience it, and abandon videos that lecture. Keep a single video to one idea, open with a situation rather than a definition, and put the practical takeaway in the first thirty seconds rather than the last.
Most of ours run between one and three minutes. Beyond about four minutes, completion drops sharply for mandatory internal content. If your subject genuinely needs fifteen minutes, it needs five videos rather than one, which also lets staff return to the part they forgot.
Animation for anything sensitive, anything involving hypothetical people, and anything you expect to update. Live action where the physical environment is the lesson, such as a specific machine or a real site. Animation also avoids the awkward problem of a training library full of employees who have since left.
Yes, and a program is the better unit to plan. We design the character set and visual system once, then produce modules against it, so the tenth video costs less than the first and the whole induction feels like one thing rather than ten.
We do. Several of our clients are unions themselves, including the Manitoba Nurses Union and the Yukon Employees Union. We are used to language being negotiated, and we structure the script and storyboard stages so review happens before production spend rather than after.
Completion rate is the first signal and your LMS already reports it. Beyond that, the useful measures are tied to the behavior: incident reports, error rates, helpdesk tickets, time to competence for new hires. Agree the measure before production so there is a baseline to compare against.
From $2,500 for a single short animated video. Series work is quoted per project and comes in lower per video. The main cost drivers are runtime, animation style, custom character design and the number of language versions.
Yes. We keep project files and can re-cut narration, swap a scene or update on-screen text without rebuilding the video. Because you own the design assets, you are also free to take that work elsewhere. Designing for updates is part of why we favor animation for policy content.